Evaluation of hotel brand competitiveness based on hotel features ratings
Year of publication: |
2020
|
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Authors: | Xia, Haiyang ; Vu, Huy Quan ; Law, Chun Hung Roberts ; Li, Gang |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 86.2020, p. 1-11
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Subject: | Brand competitiveness | Data mining | Earth mover’s distance | Hotel rating | Online review | Probability distribution | Hotellerie | Hotel industry | Markenführung | Brand management | Wettbewerb | Competition | Markenartikel | Brand | Data Mining | Bewertung | Evaluation |
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