Evans Glass Company : "You make the coffee, we'll bring the cup!"
Year of publication: |
2011
|
---|---|
Authors: | Lambert, Robert P. ; Alexander, Joe F. ; Schenkel, Mark T. ; Cornwall, Jeffrey R. |
Published in: |
Journal of business & entrepreneurship : JBE. - Las Cruces, NM : Univ., ISSN 1042-6337, ZDB-ID 2041185-6. - Vol. 23.2011, 1, p. 122-140
|
Subject: | Familienunternehmen | Family business | Glasindustrie | Glass industry | Marketingmanagement | Marketing management | USA | United States |
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