Examining retail on shelf availabiltiy : promotional impact and a call for research
Younes Ettouzani and Nicola Yates; Carlos Mena
| Year of publication: |
2012
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|---|---|
| Authors: | Ettouzani, Younes ; Yates, Nicola ; Mena, Carlos |
| Published in: |
International journal of physical distribution & logistics management : IJPD & LM. - Bingley : Emerald Publishing Limited, ISSN 0960-0035, ZDB-ID 184279-1. - Vol. 42.2012, 3, p. 213-243
|
| Subject: | Einzelhandel | Retail trade | Ernährungsindustrie | Food industry | Verkaufsförderung | Sales promotion | Lieferkette | Supply chain | Bestandsmanagement | Inventory management | Service-Dominant Logic | Service-dominant logic | Großbritannien | United Kingdom |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009562312