Expanding Journal of Public Policy & Marketing's horizon
Year of publication: |
2011
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Authors: | Mazis, Michael B. |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 30.2011, 1, p. 68-71
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Subject: | Welt | World | Wirtschaftspolitik | Economic policy | Marketing | Regulierung | Regulation | Konsumentenverhalten | Consumer behaviour |
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