Exploring children's responses to store atmosphere
Year of publication: |
2016
|
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Authors: | Ayadi, Kafia ; Cao, Lanlan |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 44.2016, 10, p. 1030-1046
|
Subject: | Appropriation | Children | Store atmosphere | Kids retailing | Re-appropriation | Social dimension | Kinder | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Ladengestaltung | Store design | Zielgruppe | Target group |
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