Exploring the influence of digital communication tools on reputation and loyalty : a study of agri-food firms
Emanuela Conti, Linda Gabbianelli, and Tonino Pencarelli
| Year of publication: |
2024
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| Authors: | Conti, Emanuela ; Gabbianelli, Linda ; Pencarelli, Tonino |
| Published in: |
Embracing Sustainability Management Through Excellence in Services : Selected papers from the 26th Excellence In Services International Conference, University of West Scotland, Paisley, 2023. - Cham : Springer Nature Switzerland, ISBN 978-3-031-65115-1. - 2024, p. 75-89
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| Subject: | Agri-Food firms | Communication | Digital communication | Food safety | SMEs | Lebensmittelsicherheit | KMU | SME | Kommunikation | Agroindustrie | Agro-industry | Ernährungsindustrie | Food industry | Interne Kommunikation | Internal communication | Digitalisierung | Digitization |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Konferenzbeitrag ; Conference paper |
| Language: | English |
| Other identifiers: | 10.1007/978-3-031-65115-1_4 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014584556