Exporting under private labels : conditions and influencing factors
Year of publication: |
2008
|
---|---|
Authors: | Timmor, Yaron ; Zif, Jay Jehiel |
Published in: |
Global business & economics review. - Olney, Bucks : Inderscience Enterprises, ISSN 1097-4954, ZDB-ID 2054200-8. - Vol. 10.2008, 1, p. 35-57
|
Subject: | Internationales Marketing | International marketing | Warenkennzeichnung | Product labelling | Marketingmanagement | Marketing management |
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