Factors affecting international event visitors' behavioral intentions : the moderating role of attachment avoidance
Year of publication: |
November 2018
|
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Authors: | Kim, Myung-Ja ; Lee, Choong-Ki ; Petrick, James F. ; Hahn, Sabena S. |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 35.2018, 8, p. 1027-1042
|
Subject: | Event | quality | motivation | value | destination image | behavioral intentions | attachment avoidance | formative indicator | structural equation modeling | Oriental context | Urlaubsverhalten | Holiday behaviour | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Motivation | Sportveranstaltung | Sport event | Markenimage | Brand image |
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