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Agents of social change : a model for targeting and engaging generation Z across plattforms : how a nonprofit rebuilt an advertising campaign to curb smoking by teens and young adults
Vallone, Donna, (2016)
Exploring the communication effects of message framing of smoking cessation advertising on smokers' mental processes
Yang, Dong Jenn, (2018)
A case study on the tobacco industry, social responsibility and regulation
Shaw, Julia J. A., (2010)