Factors that influence the marketing of professional services
Meg Enerson, Roger B. Mason, Karen M. Corbishley
| Year of publication: |
2016
|
|---|---|
| Authors: | Enerson, Meg ; Mason, Roger B. ; Corbishley, Karen M. |
| Published in: |
Investment management and financial innovations. - Sumy : Publishing Company "Business Perspectives", ISSN 1810-4967, ZDB-ID 2467221-X. - Vol. 13.2016, 3, p. 118-130
|
| Subject: | professional practioners | professional services | marketing mix | 7Ps | services | Dienstleistungsmarketing | Services marketing | Freie Berufe | Professional services | Marketingmanagement | Marketing management | Unternehmensdienstleistung | Business services | Dienstleistungssektor | Service industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zusammenfassung in ukrainischer Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011666659