Feel the music! : exploring the cross-modal correspondence between music and haptic perceptions of softness
Monika Imschloss, Christina Kuehnl
| Year of publication: |
2019
|
|---|---|
| Authors: | Imschloß, Monika ; Kuehnl, Christina |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 95.2019, 4, p. 158-169
|
| Subject: | Background music | Cross-modal correspondences | Haptic perception | Retail atmospherics | Sensory marketing | Musik | Music | Wahrnehmung | Perception | Konsumentenverhalten | Consumer behaviour | Musikwirtschaft | Music industry | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2019.10.004 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012154085