Forecasting customer behaviour in a multi-service financial organisation: A profitability perspective
Year of publication: |
2012
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Authors: | Audzeyeva, Alena ; Summers, Barbara ; Schenk-Hoppé, Klaus Reiner |
Published in: |
International journal of forecasting. - Amsterdam [u.a.] : Elsevier, ISSN 0169-2070, ZDB-ID 283943x. - Vol. 28.2012, 2, p. 507-519
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