From service quality to experience : and back again?
Year of publication: |
2015
|
---|---|
Authors: | Sundbo, Jon |
Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 7.2015, 1, p. 107-119
|
Subject: | Marketing | Service | Customers | Quality | Experience | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Qualitätsmanagement | Quality management | Beziehungsmarketing | Relationship marketing |
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