Getting better or getting worse? : consumer repsonses to decreasing, constant, and ascending multi-dimensional price profiles
Klaus Peine; Daniel Wentzel; Andreas Herrmann
| Year of publication: |
2012
|
|---|---|
| Authors: | Peine, Klaus ; Wentzel, Daniel ; Herrmann, Andreas |
| Published in: |
Review of managerial science. - Berlin : Springer, ISSN 1863-6683, ZDB-ID 2296460-5. - Vol. 6.2012, 1, p. 81-101
|
| Subject: | Kfz-Gewerbe | Automotive services industry | Preismanagement | Pricing strategy | Verbraucherkredit | Consumer credit | Konsumentenverhalten | Consumer behaviour | Intertemporale Entscheidung | Intertemporal choice | Feldforschung | Field research | Deutschland | Germany |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009426189