Getting smart : learning from technology-empowered frontline interactions
Year of publication: |
February 2017
|
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Authors: | Marinova, Detelina ; Ruyter, Ko de ; Huang, Ming-Hui ; Meuter, Matthew L. ; Challagalla, Goutam |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 20.2017, 1, p. 29-42
|
Subject: | smart technology | learning | frontline | interaction | smart performance | service | goal orientation | Lernprozess | Learning process | Innovation | Lernen | Learning | Dienstleistungssektor | Service industry | Technischer Fortschritt | Technological change | Beziehungsmarketing | Relationship marketing |
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