Global content marketing : how to create great content, reach more customers, and build a worldwide marketing strategy that works
Pam Didner
| Year of publication: |
c 2015
|
|---|---|
| Authors: | Didner, Pam |
| Publisher: |
New York [u.a.] : McGraw-Hill Education |
| Subject: | Content Management | Content management | Marketingmanagement | Marketing management | Internationales Marketing | International marketing |
| Extent: | X, 244 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook ; Fallstudie ; Case study |
| Language: | English |
| ISBN: | 978-0-07-184097-2 ; 0-07-184097-4 ; 978-0-07-184098-9 ; 978-0-07-184098-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010418772