Extent:
XVI, 647 S. : Ill., graph. Darst.
Type of publication: Book / Working Paper
Language: English
Notes:
Includes index. Previous ed.: New York: McGraw-Hill/Irwin, 2003
ISBN: 0-07-124454-9
Classification: Wettbewerb ; Marketing
Source:
Persistent link: https://www.econbiz.de/10004826896