Globalisation and marketing management : (with case studies)
C. P. Verma
| Year of publication: |
2009
|
|---|---|
| Authors: | Verma, C. P. |
| Publisher: |
New Delhi : A. K. Publ. |
| Subject: | Globalisierung | Marketingmanagement | Fallstudiensammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 272 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-81-907236-8-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004936789