Growing Shopping Malls and Behavior of Urban Shoppers
Year of publication: |
2009-03
|
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Authors: | Rajagopal |
Institutions: | Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) |
Subject: | Shopping malls | traditional markets | sales promotion | market ambiance | leisure shopping | recreational services | retailing | market congestion | customer value | consumer behavior |
Extent: | application/pdf |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Number 2008-05-MKT |
Classification: | D12 - Consumer Economics: Empirical Analysis ; L81 - Retail and Wholesale Trade; Warehousing ; M31 - Marketing ; R51 - Finance in Urban and Rural Economies |
Source: |
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