Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth
edited by Atul Parvatiyar, Rajendra Sisodia
| Year of publication: |
2019
|
|---|---|
| Other Persons: | Sheth, Jagdish N. (honouree) ; Parvatiyar, Atul (ed.) ; Sisodia, Rajendra (ed.) |
| Publisher: |
Los Angeles : SAGE Publications India |
| Subject: | Marketing | Strukturwandel | Structural change | Marktforschung | Market research |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xxxix, 650 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Festschrift ; Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
| Language: | English |
| Notes: | Includes bibliographical references |
| ISBN: | 978-93-5280-958-5 ; 978-93-5280-818-2 ; 978-93-5280-819-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011913572