Handbuch Electronic Customer Care : der Weg zur digitalen Kundennähe
Sonja M. Salmen ... (Hrsg.)
| Year of publication: |
2004
|
|---|---|
| Other Persons: | Salmen, Sonja (ed.) |
| Publisher: |
Heidelberg : Physica-Verl. |
| Subject: | Beziehungsmarketing | Relationship marketing | Mobile Marketing | Mobile marketing | Electronic Commerce | E-commerce | Internet | Deutschland | Germany | Kundenmanagement | Beziehungsmanagement |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [digitale-objekte.hbz-nrw.de] |
| Published items: |
21 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VIII, 383 S graph. Darst 235 mm x 155 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
| Language: | German |
| Notes: | Enth. 21 Beitr. Literaturangaben Gb. : EUR 59.95, sfr 99.00 |
| ISBN: | 3-7908-0243-3 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002093138