Healthy-left, unhealthy-right : can displaying healthy items to the left (versus right) of unhealthy items nudge healthier choices?
Year of publication: |
June 2016
|
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Authors: | Romero, Marisabel ; Biswas, Dipayan |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 43.2016, 1, p. 103-112
|
Subject: | healthy and unhealthy choices | lateral visual display position | food and beverage consumption | sensory marketing |
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