How can European museums reach sustainability?
Year of publication: |
2017
|
---|---|
Authors: | Recuero Virto, Nuria ; Blasco-López, Ma Francisca ; San-Martín, Sonia |
Published in: |
Tourism review : the official journal of the AIEST. - Bingley : Emerald, ISSN 1660-5373, ZDB-ID 2440017-8. - Vol. 72.2017, 3, p. 303-318
|
Subject: | Innovation | Market orientation | Sustainability | Customer value | Museums | Europe | Nachhaltigkeit | Museum | EU-Staaten | EU countries | Marketingmanagement | Marketing management | Kundenwert | Beziehungsmarketing | Relationship marketing | Europa |
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