How contextual cues impact response and conversion rates of online surveys
Bing Pan, Arch G. Woodside, and Fang Meng
| Year of publication: |
2014
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|---|---|
| Authors: | Pan, Bing ; Woodside, Arch G. ; Meng, Fang |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 53.2014, 1, p. 58-68
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| Subject: | online surveys | conversion study | response rates | conversion rates |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010235907