How do customers and pharmacists experience generic substitution?
Year of publication: |
2010
|
---|---|
Authors: | Gill, Liz ; Helkkula, Anu ; Cobelli, Nicola ; White, Lesley |
Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 2364540-4. - Vol. 4.2010, 4, p. 375-395
|
Subject: | Generika | Generic drugs | Pharmahandel | Pharmaceutical distributors | Konsumentenverhalten | Consumer behaviour | Australien | Australia | Finnland | Finland | Italien | Italy |
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