How fitting! The influence of fence-context fit on price discrimination fairness
Year of publication: |
August 2016
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Authors: | Kuo, Andrew ; Rice, Dan Hamilton ; Fennell, Patrick ; Boeker, Warren |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 8, p. 2634-2640
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Subject: | Price discrimination fairness | Fence-context fit | Affect Suspicion | Rate fences | Preisdifferenzierung | Price discrimination | Preismanagement | Pricing strategy | Theorie | Theory | Gerechtigkeit | Justice | Konsumentenverhalten | Consumer behaviour |
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