How salespeople deal with intergenerational relationship selling
Year of publication: |
2011
|
---|---|
Authors: | Bolman Pullins, Ellen ; Mallin, Michael L. ; Buehrer, Richard E. ; Jones, Deirdre E. |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 26.2011, 6, p. 443-455
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Sales | Sales management | Stereotyping | Age discrimination | Baby boomer generation |
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