I shop where I belong : the influence of self-monitoring on fashion retailer choise
Year of publication: |
2014
|
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Authors: | Carey, Lindsay ; Cervellon, Marie-Cecile ; Doyle, Stephen |
Published in: |
European retail research. - Wiesbaden : Springer Gabler, ISSN 1867-8785, ZDB-ID 2464915-6. - Vol. 27.2013, 1, p. 1-21
|
Subject: | Fashion | clothing | retailer | self-monitoring theory | Bekleidungsindustrie | Clothing industry | Mode | Textilhandel | Textile distribution | Konsumentenverhalten | Consumer behaviour | Bekleidung | Clothing | Einzelhandel | Retail trade |
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