Impact of project updates and their social endorsement in online medical crowdfunding
Yi Wu, Hua (Jonathan) Ye, Matthew L. Jensen and Linwei Liu
Year of publication: |
2024
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Authors: | Wu, Yi ; Ye, Hua ; Jensen, Matthew L. ; Liu, Linwei |
Published in: |
Journal of management information systems : JMIS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 1557-928X, ZDB-ID 2033010-8. - Vol. 41.2024, 1, p. 73-110
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Subject: | online medical crowdfunding | online sentiment | project updates | social endorsement | sympathy | Social Web | Social web | Crowdfunding | Online-Marketing | Internet marketing | Virales Marketing | Viral marketing |
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