The impact of smokers' group-membership and activist gender on tolerance for smoking, receptiveness and perceived susceptibility to anti-smoking messages, and likelihood of anti-smoking activism
Namita Bhatnagar; Sridhar Samu
| Year of publication: |
2009
|
|---|---|
| Authors: | Bhatnagar, Namita ; Samu, Sridhar |
| Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 21.2009, 2, p. 113-138
|
| Subject: | Rauchen | Smoking | Soziales Verhalten | Social behaviour | Nordamerika | North America |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003856315