Impacts of market orientation on firm performance in SMEs of Turkey : a serial mediation approach
Burcu Özgül, Dilek Karaca, Cemal Zehir
| Year of publication: |
2023
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|---|---|
| Authors: | Özgül, Burcu ; Karaca, Dilek ; Zehir, Cemal |
| Published in: |
Journal of information & knowledge management : JIKM. - Singapore : World Scientific Publ., ISSN 0219-6492, ZDB-ID 2115864-2. - Vol. 22.2023, 4, Art.-No. 2350013, p. 1-27
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| Subject: | firm performance | innovation capability | Market orientation | product innovation | Unternehmenserfolg | Firm performance | Türkei | Turkey | KMU | SME | Marketingmanagement | Marketing management | Innovation | Produktentwicklung | New product development | Innovationsmanagement | Innovation management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1142/S0219649223500132 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014388785