Impulse buying tendencies among online shoppers in Sweden
Maria Ek Styvén, Tim Foster and Åsa Wallström
| Year of publication: |
2017
|
|---|---|
| Authors: | Styvén, Maria ; Foster, Tim ; Wallström, Åsa |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 2551662-0. - Vol. 11.2017, 4, p. 416-431
|
| Subject: | Consumer behaviour internet | Online consumer behaviour | Consumer behaviour | Online retailing | Buyer behaviour | Konsumentenverhalten | Online-Handel | Electronic Commerce | E-commerce | Schweden | Sweden | Internet | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JRIM-05-2016-0054 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011813332