Industrielle Preispolitik
Year of publication: |
2009
|
---|---|
Authors: | Hossinger, Hans-Peter |
Published in: |
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten. - Düsseldorf : Symposion Publishing, ISBN 3-939707-47-3. - 2009, p. 157-179
|
Subject: | B-to-B-Marketing | Business-to-business marketing | Preismanagement | Pricing strategy |
-
Dynamic targeted pricing in B2B relationships
Zhang, Jonathan Z., (2014)
-
How to organize pricing? : vertical delegation and horizontal dispersion of pricing authority
Homburg, Christian, (2012)
-
Zielplanungsprozesse in der Angebotspolitik industrieller Unternehmungen in Investitionsgütermärkten
Kufferath-Kaßner, Stephan A., (1988)
- More ...
-
Hossinger, Hans-Peter, (1982)
-
Hossinger, Hans-Peter, (1999)
-
Hossinger, Hans-Peter, (1982)
- More ...