Influence of environmental stimuli on hotel customer emotional loyalty response: Testing the moderating effect of the big five personality factors
Year of publication: |
2015
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Authors: | Jani, Dev ; Han, Heesup |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 44.2015, p. 48-57
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Subject: | Hotel | Stimuli-organism-response (S-O-R) | Big five factors (BFF) of personality | Loyalty | Hotellerie | Hotel industry | Persönlichkeitspsychologie | Personality psychology | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Emotion |
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