Influence from entrepreneurship in marketing theory
Claes M. Hultman; Gerald E. Hills
| Year of publication: |
2011
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|---|---|
| Authors: | Hultman, Claes M. ; Hills, Gerald E. |
| Published in: |
Journal of research in marketing and entrepreneurship : JRME. - Bingley : Emerald, ISSN 1471-5201, ZDB-ID 2516633-5. - Vol. 13.2011, 2, p. 120-125
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| Subject: | Entrepreneurship | Entrepreneurship approach | Marketingtheorie | Marketing theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009507694