Influencing tourists' pro-environmental behaviours : a social marketing application
Year of publication: |
2020
|
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Authors: | Tkaczynski, Aaron ; Rundle-Thiele, Sharyn ; V. Dao Truong |
Published in: |
Tourism management perspectives : TMP. - Amsterdam [u.a.] : Elsevier, ISSN 2211-9736, ZDB-ID 2672710-9. - Vol. 36.2020, p. 1-12
|
Subject: | Pro-environmental behaviour | Social marketing | Theory of planned behaviour | Social Marketing | Umweltbewusstsein | Environmental consciousness | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Urlaubsverhalten | Holiday behaviour |
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