Innovation in eco-packaging in private labels
Year of publication: |
February 2015
|
---|---|
Authors: | Jiménez-Guerrero, José Felipe ; Gázquez-Abad, Juan Carlos ; Ceballos-Santamaría, Guillermo |
Published in: |
Innovation: organization & management : IOM. - Abingdon, Oxon : Taylor & Francis, ISSN 1447-9338, ZDB-ID 2176456-6. - Vol. 17.2015, 1, p. 81-90
|
Subject: | Eco-packaging | private labels | innovation | Handelsmarke | Store brand | Innovation |
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