Innovative service satisfaction and customer promotion behaviour in the Chinese budget hotel : an empirical study
Year of publication: |
2016
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Authors: | Subramanian, Nachiappan ; Gunasekaran, Angappa ; Gao, Yanan |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 171.2016, part 2, p. 201-210
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Subject: | Innovative service satisfaction | Customer promotion behaviour | Operational capability driver | Competitive market driver | China | Budget hotel | Hotellerie | Hotel industry | Kundenzufriedenheit | Customer satisfaction | Innovation | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
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