Institutional, cultural and transaction cost influences on entry mode choice and performance
Year of publication: |
2013
|
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Authors: | Brouthers, Keith D. |
Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 44.2013, 1, p. 1-13
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Subject: | Internationaler Markteintritt | International market entry | Transaktionskosten | Transaction costs | Unternehmenserfolg | Firm performance | EU-Staaten | EU countries |
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