Institutional maintenance work and power preservation in business exchanges : insights from industrial supplier workshops
Year of publication: |
2015
|
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Authors: | Palmer, Mark ; Simmons, Geoffrey ; Robinson, Pamela K. ; Fearne, Andrew P. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 48.2015, p. 214-225
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Subject: | Institutions | Power | Industrial marketing | Workshops | Marketing strategy | Marktmacht | Market power | Institutionenökonomik | Institutional economics | Lieferantenmanagement | Supplier relationship management | Instandhaltung | Maintenance policy | USA | United States |
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