Integrated marketing
B. G. S. James
| Year of publication: |
1967
|
|---|---|
| Authors: | James, Bertram George Samuel |
| Publisher: |
London : Batsford |
| Subject: | Absatz | Hand- und Lehrbücher, Nachschlagewerke | Marketingmanagement | Marketing management | Marktintegration | Market integration | Marketing |
| Extent: | 415 S graph. Darst 8° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 407 - 410 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000577338