International franchise expansion : does market propinquity matter?
Richard C. Hoffman; Joel F. Kincaid; John F. Preble
| Year of publication: |
2008
|
|---|---|
| Authors: | Hoffman, Richard C. ; Kincaid, Joel F. ; Preble, John F. |
| Published in: |
Multinational business review. - Bingley : Emerald, ISSN 1525-383X, ZDB-ID 915863-7. - Vol. 16.2008, 4, p. 25-51
|
| Subject: | Franchising | Welt | World | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003890327