Extent: | XVII, 839 S graph. Darst |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | English |
Notes: | Literaturverz. S. 801 - 805 |
ISBN: | 0-256-03640-3 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000739474