International marketing research
C. Samuel Craig and Susan P. Douglas
| Year of publication: |
2000 ; 2. ed.
|
|---|---|
| Authors: | Craig, Charles Samuel ; Douglas, Susan P. |
| Publisher: |
Chichester [u.a.] : Wiley |
| Subject: | Internationale Marktforschung | Exportmarketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXII, 425 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-471-98322-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004001268