Internationalization of domestic product life cycles: An exploration of causality
| Year of publication: |
1997
|
|---|---|
| Authors: | Jacobs, Laurence W. ; Wills, James R. ; Coskun Samli, A. ; Bullard, William R. |
| Published in: |
International marketing review. - Bradford : Emerald, ISSN 0265-1335, ZDB-ID 8597674. - Vol. 14.1997, 1, p. 75
|