Investigating the key routes to customer delight
Year of publication: |
2011
|
---|---|
Authors: | Barnes, Donald C. ; Ponder, Nicole ; Dugar, Kranti |
Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 19.2011, 4, p. 359-375
|
Subject: | Dienstleistung | Services | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Emotion | Arbeitskräfte | Workforce |
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