Is your company planning gains in market share?
Luiz Moutinho
| Year of publication: |
1988
|
|---|---|
| Authors: | Moutinho, Luiz |
| Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 6.1988, 3, p. 209-215
|
| Subject: | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001053021