Journal of Macromarketing special issue : anti-consumption research and society
Michael S. W. Lee, Hélène Cherrier, and Russell Belk
| Year of publication: |
2013
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| Authors: | Lee, Michael S. W. ; Cherrier, Hélène ; Belk, Russell W. |
| Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif. : Sage, ISSN 0276-1467, ZDB-ID 784653-8. - Vol. 33.2013, 3, p. 187-189
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| Subject: | anti-consumption research | society | consumer culture | macromarketing | Konsumentenverhalten | Consumer behaviour | Gesellschaft | Society | Konsumentenboykott | Consumer boycott | Soziale Werte | Social values | Sozialer Wandel | Social change | Marketing | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010126293