Key-account-Management : Bestandsaufnahme und Trends
von Christoph Senn und Christian Belz
| Year of publication: |
1994
|
|---|---|
| Authors: | Senn, Christoph ; Belz, Christian |
| Publisher: |
St. Gallen : Verl. Thexis |
| Subject: | Kundengruppenmanagement |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 107 S graph. Darst 29 cm |
|---|---|
| Series: | Thexis / Fachbericht für Marketing. - St. Gallen : Verl. Thexis, ZDB-ID 1385407-0. - Vol. 94/2 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 103 - 106 |
| ISBN: | 3-908545-06-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013428643