Kulanzmanagement in der Kfz-Industrie
Axel Eggert
| Year of publication: |
2002
|
|---|---|
| Authors: | Eggert, Axel |
| Publisher: |
Frankfurt am Main : Lang |
| Subject: | Beschwerdemanagement | Complaint management | Kfz-Industrie | Automotive industry | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Garantie | Warranty | Deutschland | Germany | Kraftfahrzeugindustrie | Beschwerde | Kundenmanagement | Kulanz |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XV, 219 S graph. Darst. 21 cm |
|---|---|
| Series: | Markt-Management. - Frankfurt, M. : Lang, ISSN 1432-914X, ZDB-ID 2001870-8. - Vol. Bd. 3 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | German |
| Notes: | Literaturverz. S. 190 - 201 Erscheint: Juli 2002 |
| ISBN: | 3-631-38710-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001672657